or log in specialized role A company's channel decisions directly affect every ⦠A) channel member B) marketing decision C) customer's choices D) employee in the channel E) competitor's actions Answer: B) ⦠... Those aspects of business that a retailer can directly affect, such as store hours and merchandise lines carried, are referred to as: controllable variables: demographic statistics: [MUSIC] Welcome back. Updated 10/15/2016 12:27:01 PM. Marketers that distribute products through mass merchandisers such as Wal-Mart will have different pricing objectives and strategies than will those that sell to specialty stores. 1) A company's channel decisions should be determined by the company's marketing strategies, and in turn directly affect every other marketing decision. Ltd. Answer added by Muhammad Shaheem Fathe, PURCHASE EXECUTIVE OFFICER IN SAP SUPPLY CHAIN MANAGEMENT / ENTERPRISES ASSETS MANAGEMENT , Arabtec Constructions (L.L.C), Answer added by Vinod Jetley, Assistant General Manager , State Bank of India, Answer added by Abdou warshan, Head of Delivery and Installation Department , Zagzoog for Air Conditioning and Maintenance. a) True b) False Regression Equation as a company's sales? M.B.A (Sem-III) Contemporary Marketing Research 1 Multiple Choice Questions Q.1. ( )Page Ref: 340 2) A company's channel decisions directly affect the prices of its products. They may also realize economies of scale that channels of distribution often offer. Answered - [push strategy] [pull strategy] [bundle strategy] [Both a and b] are the options of mcq question Considering marketing channel system, strategies used by companies to manage intermediaries are realted topics topics with 0 Attempts, 0 % Average Score, 0 Topic Tagged and 0 People Bookmarked this question which was asked on May 03, 2019 05:20 Marriage, childbirth, and divorce constitute the ________ that shape the consumption pattern of individuals. A ________ is a need that is sufficiently pressing to direct a person to seek satisfaction. Privacy Statement - ( )Page Ref: 341 Various factors affect a companyâs decisions about the intensity of a productâs distribution. This answer has been confirmed as ⦠Weegy: A company's channel decisions directly affect every marketing decision. A) stimulus B) motive C) culture D) perc... _______ are visual representations of consumer perceptions and preferences. The extended Ps of service marketing mix are : According to this model, every firm is a synthesis of activities performed to produce, market, deliver, and support its product. _______ are visual representations of consumer perceptions and preferences. Their combined revenue was equal to that of 1.5 direct sales people. A) product idea B) product concept C) screened product D) test market E) prod... A ________ is the set of all products and items a particular seller offers for sale. A) Procedural maps B) Brain maps C) Perceptual maps D) P... A company's channel decisions directly affect every ________. Place decisions, for example, affect pricing. While designing the marketing channels, the channels result in ___ service outputs. Strategic Management MCQ is important for exams like MAT, CAT, CA, CS, CMA, CPA, CFA, UPSC, Banking and other Management department exam. An advantage of a channel of distribution over selling direct to consumers is that each channel member plays a _____ in the channel. It includes MCQ questions on the category of computer-based information systems, finance and accounting information systems, the expert system, office automation systems, and knowledge-based systems. How to tarnish your company's reputation in 30 seconds? 11. Your company policy allow to gift exchange with customer within certain limit. MCQ - Supply Chain Management variability at an acceptable cost b)quality depends on how well the product fits patterns of consumer preferences even though quality cannot be defined, you know what it is c)quality is the degree to which a specific product conforms to standards 22. 1) Downstream marketing channel partners, such as wholesalers and retailers, form a vital link between the firm and its customers. Imagine how it would affect our business. A clear and thorough understanding of the customer, or target market, is required to be able to make appropriate decisions about channel integration and usability. A company's channel decisions directly affect every _____. Channel objectives are based on the requirements of the purchasers and users, the overall marketing strategy, and the long-run goals of the corporation. The monthly bank statement of the company is different from the balance in the company's' ledgers,whose fault is it and what d'you do about it ? Marketing Research is a systematic method of A) Collecting B) Recording C) Analyzing D) a, b,& c Ans:D Q.3. What is the idea of the Price value proposition? Channel conflict may arise from a) Goal incompatibility and intermediaries' dependence on the manufacturer b) Unclear rights and roles, and differences in perception c) Both a and b d) None of the above View Answer / Hide Answer. Intermediaries play an important role in matching ________. 2. Multiple Choice Questions: Multiple Choice Questions This activity contains 20 questions. This post covers marketing multiple choice questions with answers and explanation. Channels produce 5 service output levels: A. customer's choices. Channel level: The producer and the final customer are part of every channel. This activity contains 16 questions. Management provides you all type of quantitative and competitive aptitude mcq questions with easy and logical explanations. The process of selecting one or more market segments to enter is called ________. The longer the channel, the more difficult it is to exercise control. In some cases, a channel manager had 20 small channel partners assigned to them. Which is the most commonly used measure in media planning. By Mistake, you have given a gift to the customer's representative? A) market targeting B) market dominance C) market p... ______ are people within a reference group who, because of special skills, knowledge, personality, or other characteristics, exert influen... A ________ is a need that is sufficiently pressing to direct a person to seek satisfaction. The type of product, your organizationâs capabilities versus those of other channel members, the way competing products are marketed, and changes in the business environment and technology can also affect your marketing channel decisions. Cookie Policy, Question added by Abdou warshan , Head of Delivery and Installation Department , Zagzoog for Air Conditioning and Maintenance, Answer added by mohamed badawy, Head Of Operations , Almajdoui Logistics Company, Answer added by Ahmed Hassan Ahmed Mohamed, Logistics Manager , مؤسسة ثابت سفر عبدالله الشهراني, Answer added by Wasi Rahman Sheikh, WAREHOUSE SUPERVISOR , AL MUTLAQ FURNITURE MFG, Answer added by Emad Mohammed said abdalla, ERP & IT Software, operation general manager . What is Cash Flow Statement Show a Company's Stability? Expert Answered. Logistics Supply Chain Store Management Inventory Management Management. ANSWER: d) 5. Designing a channel system calls for analyzing customer needs, establishing channel objectives, & identifying & evaluating the major channel alternatives. According to the manufacturing-based definition of quality Multiple choice questions Try the multiple choice questions below to test your knowledge of this chapter. An attractive idea must be developed into a ________. Business MCQ Business - Chapter 10 Businesses that take part in a channel of distribution are known as Businesses that take part in a channel of distribution are known as Nadeem 23:01 Business - Chapter 10 Evaluating channel members 12. Every day, thousands of new job vacancies are listed on the award-winning platform from the region's top employers. We will find out what important decisions we need to take into account. A companyâs channel decisions directly affect every other marketing decision. D. marketing decision. Intermediaries play an important role in matching ________. A) reseller B) supplier C) wholesaler D) retailer's creditor E) go... An attractive idea must be developed into a ________. Once you have completed the test, click on 'Submit Answers for Grading' to get your results. D................................................................................... >>>>>>>>>>>>>>>>>> D. marketing decision >>>>>>>>>>>>>>>>>>>>>>, answer D ___________ : marketing decision. A company's channel decisions directly affect every marketing decision. Which of the following is NOT a typical supply chain member? What if, some of the intermediaries are not work effectively ? to join your professional community. Various factors affect a companyâs decisions about the intensity of a productâs distribution. Analyzing Customersâ Desired Service Output Levels. The marketing research process is presented to you in your text as: UPS is a company that hires a very high number of __________ and _________ workers. 2) Through imaginative distribution systems, companies can gain a competitive advantage, whereas companies may face damaging B. channel member. 61. Which of the following is NOT a typical supply chain member? Channel-Design Decisions. Business Communication MCQ is important for exams like MAT, CAT, CA, CS, CMA, CPA, CFA, UPSC, Banking and other Management department exam. Question. A company's channel decisions directly affect every _____. Marketing channel decisions are among the most critical decisions facing an organization. This can also be used for the preparation of UGC NET, SET, PhD, CET and other entrance exams. Answer added by Nasir Hussain, Sales And Marketing Manager , Pakistan Pharmaceutical Products Pvt. 0 Answers/Comments. Strategic Management MCQ Questions and answers with easy and logical explanations. Multiple choice questions: Multiple choice questions This activity contains 33 questions. Channel objectives differ with product characteristics. Terms of Use - Conducting Marketing Research and Forecasting Demand, Consumer-Industrial and Government Markets, Executing Strategy Through Organizational Design, Strategic Elements of Competitive Advantage. There are numerous channels by which goods and services are distributed. A ________ is the set of all products and items a particular seller offers for sale. 5. The process of selecting one or more market segments to enter is ⦠The process of selecting one or more market segments to enter is called ________. 72 Chapter 2: Developing Marketing Strategies and Plans Suggested Answer: A value chain is a tool for identifying ways to create more customer value. The channel manager must be very specific in describing channel tasks, and must define how these tasks will ⦠Marriage, childbirth, and divorce constitute the ________ that shape the consumption pattern of individuals. A) product line B) product mix C) product exten... A company's channel decisions directly affect every ________. A company's channel decisions directly affect every _. Bayt.com is the leading job site in the Middle East and North Africa, connecting job seekers with employers looking to hire. Marketing means A) Buying B) Selling C) Buying & Selling D) Analyzing Ans:C Q.2. These Marketing MCQs are equally useful for students for MBA, MMS, BBA, Bcom, Mcom, PGDM, MMM and MCA. a) 2 b) 3 c) 4 d) 5 View Answer / Hide Answer. There is no middleman in this channel. Test bank Questions and Answers of Chapter 10: Product Issues in Channel Management Here are the collections of MCQ questions on MIS with answer includes multiple-choice questions on the fundamentals of management information system. ANSWER: c) Both a and b. : 12-5 76) In designing its marketing channel, Chairs for Every Occasion has moved from a make-and-sell view of its business, which focused on productive inputs and factory capacity as a starting point for marketing planning, to a sense-and respond view, which begins instead with ⦠Asked 10/14/2016 11:55:15 PM. The role of marketing channels - Channel Design, Channel Management 1. And because distribution channel decisions often involve long-term commitments to other firms, management must define its channels carefully, with an eye on tomorrow's likely selling environment as well as today's. ______ are people within a reference group who, because of special skills, knowledge, personality, or other characteristics, exert influence on others. , AL DOHA Company, Answer added by Salvatore Augello, owner , A.S. Trade & Consult. Register now Whether to sell via intermediaries or directly to consumers, how many outlets to sell through, and whether to control or cooperate with other channel members are examples of decisions marketers must make about Promotion Price Distribution Product 62. Each of these channels may offer different coverage, skill, and performance. The components are: True alignment to corporate and sales strategy Defined partner selection process Adherence to a channel governance process a. marketing b. operations c. logistics d. production 23. A channel consisting of one or more independent producers, wholesalers or retailers that are seeking to maximize their own profits even at the expense of profits for the channel as a whole is a _____. Updated 5/29/2016 7:50:33 AM. Strategy/ies to control channel conflict: Channel partnership Trying to forge a long term partnership with the distributors 10. Management provides you all type of quantitative and competitive aptitude mcq questions with easy and logical explanations. MCQ: Unit-1: introduction to Operations and Supply Chain management 1. It includes MCQ questions on the decision support system, examples of a finance and accounting information system, major goals of the requirement determination phase of information system development, On-line transaction processing, and the ⦠"Quality is defined by the customer" is : An unrealistic definition of quality A user-based definition of quality A manufacturing-based definition of quality A product-based definition of quality 2. What if, some of the intermediaries are not work effectively ? Get Fresh Updates On your job applications, and stay connected. The chosen channels closely affect all other marketing decisions. After a company has reviewed its channel alternatives and determined the best channel design, it must implement and manage the chosen channel. A company's channel decisions directly affect every other marketing decision. Logistics Officer (Information Cluster) SC 8. Question. The type of product, your organizationâs capabilities versus those of other channel members, the way competing products are marketed, and changes in the business environment and technology can also affect your marketing channel decisions. Business Communication MCQ Questions and answers with easy and logical explanations. C. competitor's actions. Imagine how it would affect our business. Today we are going to explain what are the key factors in challenge management. It is divided into direct and indirect channel. The supply chain concept originated in what discipline? This set of solved objective questions on MIS includes multiple-choice questions on the fundamentals of management information systems. The 5 components of a Channel Management Strategy . s. Expert answered|sujaysen|Points 18977| Log in for more information. © 2000-2021 Bayt.com, Inc. All Rights Reserved. In direct channel also known as zero-level channel, manufacturer and customer deal directly with each other. Mcq 1. Manage the chosen channels closely affect all other marketing decision for sale contains questions... Has reviewed its channel alternatives to seek satisfaction channel partners assigned to them a decisions... Designing a channel manager had 20 small channel partners assigned to them partnership the., BBA, Bcom, Mcom, PGDM, MMM and MCA Pakistan Pharmaceutical products Pvt Mcom. 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